100 paid clicks in. 2 sales out.The other 98 were paid for, then lost along the way.
Same 100 clicks. 4 sales out.Same budget, double the sales. Nothing extra bought, just leaks fixed.
Leaking Leaks fixed
Ad100paid clicks100paid clicks
Landing page30stay45stay
Checkout6start checkout10start checkout
Retargeting0come back+2come back
Purchase2sales4sales
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LEAKS HEREClicks from people who were never going to buy.FIXED BYShowing ads only to people ready to buy.
LEAKS HERESlow or unclear page. They hit back.FIXED BYA fast page that matches the ad.
LEAKS HERESurprise costs, extra steps. They abandon.FIXED BYFewer steps, no surprises.
LEAKS HERENo follow-up. Whoever left is gone.FIXED BYAds that bring them back.
LEAKS HERESales not tracked, so Google can’t learn what works.FIXED BYEvery sale tracked and fed back to Google.
100 paid clicks in.
2 sales out.
Same 100 clicks.
4 sales out.
Leaking Leaks fixed
🔍 your productSponsoredyourstore.comYour Store | Free Delivery
€67Add to cart
Checkout🔒 SecurePay €67.00
Still thinking
about it?Ad
Your Store · 10% off todayBack to your cart
Not set up
✓Order confirmed€67.00
Ad100clicks100clicksLeak: clicks from people who were never going to buy.Fix: ads only for people ready to buy.
Landing page30stay45stayLeak: slow or unclear page. They hit back.Fix: a fast page that matches the ad.
Checkout6start10startLeak: surprise costs, extra steps. They abandon.Fix: fewer steps, no surprises.
Retargeting0back+2backLeak: no follow-up. Whoever left is gone.Fix: ads that bring them back.
Purchase2sales4salesLeak: sales not tracked, so Google can’t learn.Fix: every sale tracked and fed back.